Fundraising Insights & Stories

Fresh takes every week. Insights, strategies, and stories from the fundraising frontlines, written by fundraisers, for fundraisers.

Featured articles

How Prostate Cancer Research turned supporter insight into a working AI tool

How Prostate Cancer Research turned supporter insight into a working AI tool

How Prostate Cancer Research turned supporter insight into a working AI toolCraig Linton
Published on: 04/24/2026

Prostate Cancer Research used supporter insight to build AI personas, boosting engagement, income, and personalised fundraising at scale.

Digital Supporter Experience
SMS and WhatsApp for charity fundraising: what actually works (2025)

SMS and WhatsApp for charity fundraising: what actually works (2025)

SMS and WhatsApp for charity fundraising: what actually works (2025)Craig Linton
Published on: 04/16/2026

Most charities use SMS and WhatsApp wrong. Here's how to use them to improve supporter journeys, boost event fundraising, and retain more donors — plus a free guide.

Digital SMS & WhatsApp
3 Limiting Beliefs Preventing You From Becoming a Strategic AI-Powered Fundraiser

3 Limiting Beliefs Preventing You From Becoming a Strategic AI-Powered Fundraiser

3 Limiting Beliefs Preventing You From Becoming a Strategic AI-Powered FundraiserCraig Linton
Published on: 02/11/2026

Overcome the 3 myths stopping you from using AI to save time, raise more, and focus on donor strategy.

Digital
Practical Use of AI for Fundraisers in 2026

Practical Use of AI for Fundraisers in 2026

Practical Use of AI for Fundraisers in 2026Craig Linton
Published on: 02/03/2026

Unlock practical AI workflows, prompting tips, and time-saving tools for supporter-first fundraising.

Digital

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