Fundraising Insights & Stories

Fresh takes every week. Insights, strategies, and stories from the fundraising frontlines, written by fundraisers, for fundraisers.

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WhatsApp for Donor Engagement: Why the Value Isn't in the Ask META

WhatsApp for Donor Engagement: Why the Value Isn't in the Ask META

WhatsApp for Donor Engagement: Why the Value Isn't in the Ask METACraig Linton
Published on: 06/26/2026

A 2026 BCG and Meta study shows where WhatsApp for donor engagement really pays off — and it isn't the ask. How charities can use it across the supporter journey.

Digital SMS & WhatsApp
How we built our Convention AI demo (without writing a line of code)

How we built our Convention AI demo (without writing a line of code)

How we built our Convention AI demo (without writing a line of code)Craig Linton
Published on: 06/08/2026

A behind-the-scenes look at our Fundraising Convention AI demo, how it was built with no code, and why that matters for charities.

Digital SMS & WhatsApp
Using AI to Improve the Supporter Experience

Using AI to Improve the Supporter Experience

Using AI to Improve the Supporter ExperienceCraig Linton
Published on: 05/28/2026

Explore free fundraising resources, AI toolkit, Thread SMS and WhatsApp messaging, AI workflows, supporter manifesto and behaviours workshop shared after CIOF Convention 2026.

Digital Supporter Experience
How Prostate Cancer Research turned supporter insight into a working AI tool

How Prostate Cancer Research turned supporter insight into a working AI tool

How Prostate Cancer Research turned supporter insight into a working AI toolCraig Linton
Published on: 04/24/2026

Prostate Cancer Research used supporter insight to build AI personas, boosting engagement, income, and personalised fundraising at scale.

Digital Supporter Experience

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