Fundraising Insights & Stories

Fresh takes every week. Insights, strategies, and stories from the fundraising frontlines, written by fundraisers, for fundraisers.

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WhatsApp for Charities: Rules, Costs and What Works (2026)

WhatsApp for Charities: Rules, Costs and What Works (2026)

WhatsApp for Charities: Rules, Costs and What Works (2026)Craig Linton
Published on: 08/03/2026

How UK charities use WhatsApp for fundraising: the 24-hour rule, what it costs, consent under PECR, and the five uses that actually earn their place.

Digital SMS & WhatsApp
WhatsApp for Donor Engagement: Why the Value Isn't in the Ask META

WhatsApp for Donor Engagement: Why the Value Isn't in the Ask META

WhatsApp for Donor Engagement: Why the Value Isn't in the Ask METACraig Linton
Published on: 06/26/2026

A 2026 BCG and Meta study shows where WhatsApp for donor engagement really pays off — and it isn't the ask. How charities can use it across the supporter journey.

Digital SMS & WhatsApp
How we built our Convention AI demo (without writing a line of code)

How we built our Convention AI demo (without writing a line of code)

How we built our Convention AI demo (without writing a line of code)Craig Linton
Published on: 06/08/2026

A behind-the-scenes look at our Fundraising Convention AI demo, how it was built with no code, and why that matters for charities.

Digital SMS & WhatsApp
Using AI to Improve the Supporter Experience

Using AI to Improve the Supporter Experience

Using AI to Improve the Supporter ExperienceCraig Linton
Published on: 05/28/2026

Explore free fundraising resources, AI toolkit, Thread SMS and WhatsApp messaging, AI workflows, supporter manifesto and behaviours workshop shared after CIOF Convention 2026.

Digital Supporter Experience

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