Fundraising Insights & Stories

Fresh takes every week. Insights, strategies, and stories from the fundraising frontlines, written by fundraisers, for fundraisers.

Featured articles

Microsoft gave 100,000 people AI. The work did not change.

Craig Linton

Published on: 09/24/2026

Microsoft gave 100,000 staff AI and the work did not change. What its 100+ AI projects teach charities: fix the process first, start with managers.

AI for charitiesAI transformationMicrosoft Copilotcharity fundraisingprocess improvementchange management

The AI model is the cheap part

Craig Linton

Published on: 09/17/2026

Nine lines on AI for charities, borrowed from an engineer. Why the AI tool is the cheap part, and the process, rules, checks and people around it are where the value sits.

AIAI for charitiesstrategy

AI for Charities and Delivering Stronger Gratitude Webinar Recordings

Craig Linton

Published on: 09/10/2026

Catch up on our charity webinars about stronger donor gratitude and responsible AI, and discover Beyond the Slop, our weekly fundraising podcast show.

WhatsApp for Charities: Rules, Costs and What Works (2026)

Craig Linton

Published on: 08/03/2026

How UK charities use WhatsApp for fundraising: the 24-hour rule, what it costs, consent under PECR, and the five uses that actually earn their place.

WhatsApp for charitiesWhatsApp fundraisingWhatsApp Business for charitiesWhatsApp Business API for charitiesWhatsApp nonprofit pricingWhatsApp Channels for charitiesWhatsApp marketing for charities

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